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As a photographer, I was evolved in and around Photoshop and eventually, Lightroom helped me to get the job done. As the market saw a drastic shift from analogue to digital so it did experience the upcoming software ranging from Capture one pro, After Effects, Premiere Pro, Final Cut Pro to Cinema 4D and more. All the above-mentioned share one thing in common, a heavy subscription annual or monthly fee, a standard procedure to ensure a check over soft tool piracy.


One of the realities of any artistic profession is it doesn't provide a stable source of income. As a photographer or a graphic designer/illustrator buying the much-needed equipment (computer, graphic tablet and more) is itself quite heavy on the pocket and leaves much less to spend on the added expense of software. That is the sad reality of the capitalistic world we live in.


I wish no disappointment to the aspiring artist and here I am glad to share a few and the best substitutes of the many software you will need to move along in your journey.


To note: The below-mentioned software is by no means are completely free of cost. Their one-time fees and occasional donations will not only help you to move ahead in your life and it does support the system/organization which lets you do what you wish to do. Above all, they are far cheaper than the monthly | yearly subscription. Every software, by all means, are competitive in their own nature and you are free to choose as per your requirement.


SPONSoR FREE ARTICLE


Photoshop | Lightroom | ILLUSTRATOR| IN-DESIGN

Adobe shifted their fee structure from one-time license to yearly subscription based on the nature of the user (to fight the piracy issue they kept facing from time to time). It is still an expensive tool to have. They may offer a friendly subscription plan for the students as long as one is a student formally.



1.

Affinity Photo is one of the best alternatives I personally own and must say it does the job done as good as Photoshop itself and as like any other it will evolve. It's a one-time fee model for lifetime usage, which are as low as *4499 INR and *1799 INR for your personal computer and iPad respectively (50% discount is available as and at the moment I publish this article) makes it very profitable in a long run.


Pros:

The needed key shortcuts are almost similar to Adobe, if you are familiar with Photoshop you will not feel much to add to your existing vocabulary.

*The frequency separation is much faster than the traditional format in Adobe yet it does need a little manual handling for better results.

It gives Industry-standard results one professional will desire.


Cons:

I was personally not impressed with its bunch editing tool and I hope it evolves with time, though It has a Develop persona which does a good job when editing a Raw image at a time.


Lack of GPU or a Graphic card can make the experience poor.


Creating 3D models is not a part of the software making it solely for photo editing, digital painting and creative manipulation.


Affinity also offers the best alternative to Adobe Illustrator and In Design



2.

LUMINAR: An upcoming AI-based photo editing tool.


It is a good place to start if you are interested in photography and is not looking to take it as a profession though wish to enhance your travel images to post them as per your need.


Cons: It is a hybrid software for Snapseed users. There is a lack of much needed manual control as compared to Affinity or Photoshop.


I will personally not suggest it to professional commercial advertising photographers.


One can easily get lured by its features and can get misguided in terms of understanding and educating itself about quality aesthetics.



3.

CAPTURE ONE PRO: A perfect alternative to Lightroom or Adobe Bridge for those who work with RAW images. A professional tool for professionals.




AFTER EFFECTS | ADOBE PREMIERE | FINAL CUT PRO

They are among many of the leading video editing software. Very recently Final Cut Pro from Apple announced their shift to yearly subscription from their previous one-time model which let me add it to the list.

If you are a motion graphic student or an aspirant like myself and looking for something which does the job done as good as the above, DaVinci is the best replacement and happy to share it is indeed faster than above.



DAVINCI RESOLVE: An absolutely free version provided by Blackmagic available at their official site.

It does a perfect job for video editors, aspirational colourist and sound engineer.


1.

DAVINCI RESOLVE STUDIO: A paid version giving you access to many of its features which is an amalgamation of all the above mentioned (photo editing, colouring, sound editing, motion graphics, 3D model integration.



The best alternative for those professional filmmakers and mixed media artist.


2.

WONDERSHARE FILMORA: A good alternative for YouTubers and enthusiastic film editors and makers.





CINEMA 4D | MAYA | Z Brush


A 3D modelling software can be expensive and it does demand more in regards to GPU, Hard Disk space, RAM and more. I recently started using Blender and it has been a blessing and safe to say it works perfectly well with my I MAC 2016 model.


BLENDER: is a free & open-source application and has only one version to choose from, yet this application attracts the hobbyists, professionals or studios that have all the features into one program.


Whether you are a fashion, food or product photographer, 3D modelling is a 21st-century reality and one should update and get know-how is much needed if you wish to sustain in the industry for long. 3D software gives you a different dimension and possibilities are endless, execution is homemade and results are of international standard.


Blender as like any other software mentioned above is absolutely free along with its updates and tutorials (must follow Blender Guru)




___________***___________


These were my top 3 alternatives for photographers, Film Makers and Motion Graphic artist.


To add to the above it is always a smart idea to invest in a good processor, expanded RAM, install SSD hard drive and a dedicated GPU, graphic card to enhance the experience. Investing in hardware like Mac or Windows doesn't come cheap and is often advised to upgrade in instalments is better than donating it to the landfills.


Personally, I am been using I Mac past 5 Years now and my experience has not reached the mark where I will like to buy a new one rather I chose to update the needed parts externally. Macs are expensive but they are built to last a long way and I suggest not to get tempted with their many upgrades getting advertised quite often than before.


___________***___________


Hello,

I am Shovona Karmakar, an #advertising #commercial #photographer | #productstylist | #cinemagraph artist, presently based in #Mumbai, India. It has been a long long road to be where I am now and I sincerely feel it is very important to share whatever I have to offer. I have been fortunate to make a living out of my skill to be creative and have had worked with various national and international brands, corporate and agencies. Cadbury, TATA, Morningstar USA, Parachute, Future Generali to name a few.


Ping me for any work-related queries and will be happy to jump into the pool to make the much-needed party happen.


Thank you for reading!


www.shovonakar.com

shovonakar@gmail.com

Mumbai, India.

 

It's 2021 and humanity has attained achievements that our parents might not have ever dreamed of. Said that we are living in an era that is a blessing and a disguise.


Myself being in the industry of traditional photography as an advertising professional and coming from an era of analogue photography which gradually shifted to digital and beyond in the past 15 years now (keeping in mind I started my journey in 2006), have gained the needed knowledge to share it with you all.


Every month, I do receive emails and DMs over my social accounts where people are looking for internships (5 major reasons why your emails are not effective). This reminds me how famous and lucrative traditional photography does still sounds to many. The truth is, traditional photography as a mode of earning a living is a dying business adding to it there are way too many people competing for the same thing. Commercials involved are being slashed and the bitter truth is that less and fewer authorities are concerned with quality, it is more about meeting the target to help raise their sales, welcome to The World of Imagery Business!


Now the question that arises is what are the best substitutes to Photography or how to add value to your present skill keeping the former as a base and how to make a living out of your Passion!


TO NOTE: These are mere alternatives, not shortcuts, they all involve years of dedication and similar efforts to reach out to the right people, market themself in the right manner and make a living out of it and the mentioned below do applies in small and big scale commercial movies but due to my personal lack of exposure in that industry the article is restricted to Print campaigns and Television Commercials.


1.

PRODUCTION

Executive | Assistant

(ONLY Still shoots and TVC)


Role: To organize and execute commercial assignments ranging from pre-production to post-production (stills and Television Commercials).


Expected Salary: Ranging from 5000.00 INR to 1,00,000.00 INR an assignment | Day | Month (It varies depending on the quality and quantity of assignments, whether you are a freelancer or In-house and the kind of experience you carry with yourself)


3 amazing alternative photography jobs, Producer

Mode of learning: Internship or apply as a fresher. There are no schools as such in India that helps you get acquainted with the basics though joining a production house and digital or mainline marketing agency is what I will suggest you get started.


Responsibility: An experienced producer can make and break a deal for any visual artist be it a photographer, director or the client itself. He/She is responsible to get the needed team under one roof (it involves Talents like a model, an actor, a makeup artist, a stylist, hospitality services, procurement of digital equipment and lights, studio or outdoor space availability, assistants or spot boys, sanitization services, travelling, lodging if needed, post-production artist and more depending on the need of the creative), at times a photographer, director, cinematographer and negotiate respective fees keeping the budget in mind.


Unlike film producers, you are not asked to invest in any and number of days to complete the project may range between a week to a month.


Additional Perk: You get to travel and meet a lot of people, Networking! haha...


2.

PRODUCT, FOOD STYLIST |

ART, prop DIRECTOR

(ONLY Still shoots and TVC)


If your parents think those extracurricular activities you did in your schools like drawing, painting, origami, planet making projects, science experiment, cooking and more was a waste, I guess one has to rethink. Every high budget and demanding project queries I have received and came across demands an art director.

3 amazing alternative photography jobs: Art Director | Stylist


Role: A person with experience in and around setting up a product or food in an aesthetic manner for the photographer and the director.


Expected Salary: It can range between 10,000 INR or a little less to 1,00,000 INR a day | assignment. The quality and quantity of assignment will determine the above and it also depends on how experienced you are.


Mode of Learning:


Food styling: If you are planning to get into food styling as a stylist or a technician, a course in and around hospitality, hotel management or home science will come in very useful.


3 amazing alternative photography jobs: Food Stylist

Product styling: As of now there are no courses available in India which can help you with the same. I will suggest involving yourself in small workshops and courses available in your city by the very underrated aunties, didi, bhaiya or even a carpenter and more.

Attending workshops in and around various craft related skill helps you get your base strong. It can range from paper art, interior styling, water-colour painting, tabletop styling, wall painting and whatever which move in and around space.


Giving yourself a project to run, a blog | vlog over various platforms helps you to learn and reach out to people at the same time. SKILLSHARE and YOUTUBE comes incredibly useful.


It is always a good way to assist someone or a production house (not an agency in this case) to gain access to the must need knowledge of how to deal with people and other business-related aspects.


It is always a great idea to keep visiting store and places which showcases and sells | rent it out props and more.


INSPIRATION: PINTEREST | INSTAGRAM | DECOR MAGAZINE | AMUSEMENT PARKS AND EVENTS.


Responsibility:

As I mentioned above in general an ambitious project always demands an art guy who helps me to bring the concepts into reality.


If you have come across those mouth-watering food commercials and surreal spaces like Alice in wonderland, an art director or a stylist are the people involved in BTS


He/She will even be asked to set up composition as small as a plate on the table, to design a blank space into an ever-living guest bedroom. It can involve skills from procurement of props like cutlery, background, furniture, appliances and more.


You are also responsible to transport the needed and bring it back to the vendor.


3.

CREATIVE and DIGITAL MANIPULATION artist

(ONLY Still shoots and TVC)


3 amazing alternative photography jobs: Retoucher


There is a huge difference between photojournalism and commercial arts. They both fulfil the need to create an urge in the mind to do something both in the form of buying a service or product or influence one to make the world a better place to live.


Commercial business is the art of turning your dreams into reality, sadly the reality is far away from our imagination hence we all need to seek help from applications to stitch it all up for us. That is how and why professional retouchers and manipulation artist comes into the scene. If you have wondered about models flying in the air with many things around, fear not it is not any magic moment but a pure form of digital manipulation or if we come across a beauty campaign with skin so smooth and flawless that it is indeed not anywhere close to reality.


Role: He/She/It needs to be well versed with editing | manipulation applications like Photoshop, Illustrator, After effects, Final Cut Pro, Cinema 4D and many more photo, video editing software along with other CGI wonders. (3 best alternatives to your favourite and expensive graphic software)


Expected Salary: It is one of the most lucrative business to be in and the best way to enhance your photography skill. A person can expect to earn 1500 INR to 30,000 INR and more per image or concept.


On average, a person can deal with 10 images from a campaign to 100 images for a stock service.


Mode of Learning: To add there are no good institutes in India at present and the ones there are not valid from an educational point of view. Which will leave you to be a self-learner and in case your pocket permits you can opt for something abroad (a wise decision).


There are many quality online platforms available to gain access to the information needed at the comfort of your space. Please check the links below (they do provide both free and subscription-based membership)



PHLEARN, DOMESTIKA, LYNDA, BLENDER GURU and the best YOUTUBE (It is free and I personally feel there are so many talented people sharing the best of education)


3 amazing alternative photography jobs: 3D artist


It is better to invest in the best graphic system configuration like RAM, Graphic Card, SSD and a good graphic tablet if you can afford it (I personally own Wacom and iMac).


As like above, you are not needed to assist someone, though productive feedback is critical and takes you a long way. Social media platforms are the best place to share and promote your services.


To note: Always use images with complete rights to work with and sharing the before and after with your viewer helps you gain the much-needed brand trust.


Responsibility: It is one of the most stressful jobs to have besides it can be quite lucrative too. Timelines are very short and changes can be endless unless you don't charge for something more than agreed on. You can be involved in aspects as minor like correcting colour balance and removing minor details to beauty retouching, cleaning up and manipulation and creating a 3D environment to set the protagonist into it. The automobile is the most demanding sectors to be a part of.


Video editing is a vast industry that is just more than stitching the clips. It does range from sound editing, colour correction, rendering, graphic overlays and CGI | Greenscreens and more.


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As we come to the end of the article, a few heads up!

In all the above situations, there will always be a time constraint and having things confirmed in a pre-production meeting over a contract or mail leads to a minimum of confusion and changes if need on the day of the shoot. One is indeed responsible to be in touch with the head of the creative (agency, client, photographer, director) and the producer to be on the same page.


For all the Indian residents: Mumbai has been the epitome of the entertainment industry even before the independence and it is one of the best places to get your journey started, though never underestimate the other upcoming sectors like Tollywood, Trollywood and more. To add opportunities exist all over the world and if you have access to work overseas don't be scared to take a chance.


To sum up it all, they all require years of practice along with good presentation skills both online and offline, which will lead you to get connected to the right people. The above goes hand in hand if you are a photographer or planning to be one.


TO NOTE: If you are wondering in case I can share few details about production houses and agencies, sadly I cannot take any guarantee hence mentioning anything can be misleading. I will request you to kindly look over Google and connect them to know more about vacancies and opportunities. Good Luck!



___________***___________


Hello,

I am Shovona Karmakar, an #advertising #commercial #photographer | #productstylist | #cinemagraph artist, presently based in #Mumbai, India. It has been a long long road to be where I am now and I sincerely feel it is very important to share whatever I have to offer. I have been fortunate to make a living out of my skill to be creative and have had worked with various national and international brands, corporates and agencies. Cadbury, TATA, Morningstar USA, Parachute, Future Generali to name a few.


Ping me for any work-related queries and will be happy to jump into the pool to make the much-needed party happen.


Thank you for reading!

 
  • Nov 27, 2020
  • 7 min read

because....

Blogging is a trend past many years since the accessibility to INTERNET came into existence. I remember very well one of my BROssss was writing and sharing his poems (way too difficult for me to understand back in those days) over his page. Anyway back to me... The freedom, the evolution blogging gave was really awesome and is really awesome.


BLOGGING became VLOGGING and more and more social media came into existence. Personal branding became important, though it depends the way people presented themselves in whichever mode they chose to be out in public. Freedom of speech as per our constitution was on the way to get more fancied, at times very serious and other times it was meant to be on a lighter note.


The evolution non-sarcastically started bending the knowledge which was been integrated into us from various television channels. People having the power to share their personal views in mind lead to the revolution. In-short we get to know the reality a little more than the brands wishes us to know. Adding to the benefit of having more transparent views it added a star value to the individual and led to the start of non-conventional stardom.The numeric in terms of followers, subscribers and viewers mattered. It was the thing which determined the "Non-Conventional Stardom Value".


If you are in India you have seen the growth of being badass from VJ Bani to something like Dhinchak Puja (seriously....)


Anyway, that's the power of being non-conventional and Blogging aka Vlogging.



As long as I have the desire to be one, I will try to decode myths, I will be more honest and I will be more reachable.Plus I don't earn from my social channel, its completely self sponsored


Sadly the truth post being one recognizable is to start getting molded the way your sponsors wishes you to be.


Making your content more and more opaque, cause all the hard work you have put to get the celebrity status is on the stake of either dancing on the given tune or loosing it for all.



I am a freelance portrait, food and product photographer, who runs a company of herself under the name of SHOVONA KARMAKAR and with utmost pride I have a GST number to display on my client bills to let them know how legit and how serious I am with my agenda to solve their visual problems aka I am a freelance professional. Mumbai being the financial capital and with opportunities which other metro cities cannot provide, I shifted myself to here from Kolkata in 2013.


The path to where I am right now sounds cozy even to myself and I am sure to you too, but past many years things where not rosy, and I mean it. I may have started sharing my understanding about blogging pretty late but I guess I have enough at present to share to people looking for answers. Freelancing happened to me by accident and as I have been experimenting myself with my life to be what I wish to be in future. I alike my batch-mates was running behind marks as it mattered then and wanted to join a firm and live a safe life completely unaware of the fact what my future had it for me and I am more than happy to be here.


Blogging matters to me to have an opportunity to let people know what it takes to be one and how it effects ones life. It's not as easy as living in it's comfort zone and dreaming big, sustenance is a question we keep asking to our self every second and at times literally every second. I may or may not have answers for everything you wish to ask and know but I will try and I will learn things my way on the path.



Things one can understand from me of how to deal and go about. The list is long, the facts are personal and view is subjective.


So here it is...

1

Well unless you are born into someplace which belongs to your own industry or have a God father to show you the way, things are going to be difficult, I assisted someone and I don't think it was a right thing to do, though my experience was somewhere I regret but as it was not in my hand I think I can totally forgive myself. As eventually time passed my desire to make something out of myself in the industry led me to meet some awesome people who helped me generously.

Connect to as many people as possible.

The desire to work led me to grab as many brands as possible in my portfolio devoid of what they paid me. The early years were truly difficult, I at times hardly made enough to pay my rent but the desire kept it going, I managed to bring the minimum needed to sustain.


Create content, generate as many ideas as possible, don't run for a style. Style is something which should come to one gradually, one's experience and understanding should get reflected which is gonna make it something fresh and will help you to stand out of the crowd.


2

It takes decades of experience and thousands of validation from others to let you have the power to earn whatever you wish from every project been thrown to you.

Negotiation, is important to understand what they have to offer you, its is not smart to loose on an experience in-case you are rigid but yes don't let yourself way to low for others to not to value you enough.

Money is the way you will sustain, sadly money is the only way you will dare to dream.

Ask the person contacting you what he/she has to offer you and calculate the basic minimum you think you require to do the job, even if your a new-bibe don't be shy to say NO..! in-case the offered price is way too unpractical.


3

Freelancing is literally a lifestyle that you plan to lead like and its very much like life, totally unexpected, your annual income is not fixed, your taxable income is going to fluctuate. Your daily schedule is nothing you at times can be very proud off and you are more prone to uncertainties in life and almost in every corner. Insurance is your friend and saving is more than priority.

In past few years of being a freelancer, I broke my heart multiple times and it do affected my work, I lost a dear friend and I almost closed my shop though I restarted with a plan and power I wish to keep it to myself and the biggest fear of all, I am an adult with old parents back in hometown and they may not wish me to send them money but my on going struggling phase doesn't let me have enough opportunity to visit them, though I should. A job gives security which doesn't exist as a freelancer and the sooner one is comfortable with its reality with the perks it also gives, the sooner it's going to make your life easier.

The very security rest in our hand and specially in our mind and we need to practice enough as long as possible.

We are mere human, we will do mistakes and that's a part of evolution and we can't avoid it.


4

Don't buy because its cool, its trendy, conscious decision making is a habit which will give you benefits in long run and I am pretty sure you will thank yourself, but give space and opportunity to self to make enough mistakes. Buying tons of clothes is not a very smart thing to do unless you are into the very profession which asks you to do so. Buying endless memberships doesn't make sense unless you use them. Buying gadgets is quaky but be sure what you wish to, keep in mind, it will be obsolete in few months (that is the nasty trick of technology industry.)


I have invested quite an amount in terms of Lakhs in my venture and I am happy to say I have revived the money, but I had to be smart when I did, I literally jumped myself from a basic DSLR to Processional series, got myself a pro tripod and set of strobe lights from Elinchrome (that was the only thing in my budget) a semi pro Rode mic and few pro sd cards and hard drive... well a different article for my equipment list. In-short I had to invest a little more but it was worth it.

In my case of being a photographer a good upgraded equipment helps my client to have content as per the industry standard and I don't have to rent it out or rely on anyone at times when needed, specially the overnight assignments.


Apart from equipment my investment is also for a good internet connection to see some awesome ventures over YouTube.

Make every penny count...!


5

keeping all the biggest life quotes and motivation speech in front of you, it will still be a struggle to keep self motivated. It took me quite a few months to change the way I think I am gonna write and present my blog, I feel I am more invested in the present one than just typing for the sake of doing so. But evolution is something no one can run away with and maturity comes with time and experience and has nothing to do with age, the fear of loosing your engaging capacity finally forced me to do something different, try something more something which needs effort and little planning.

Motivation is my enemy as I do everything for the sake of being happy about it. Motivation is a mere chemical, a happy hormone which is very infectious, its very much reflected in your effort and communication to all the possible presentation skills.


The problem is everything doesn't motivate us and we are taking longer and longer to get over with procrastination.


My personal advice: go out, walk as much as possible, eat fruits (it does work wonders), sit over a corner with a coffee in your hand and ponder how to fix the very thing going in your head since days, weeks, months or even ages. Or just change your perspective in your room or house and try to push yourself a little to think over the issue and solve it. Getting excited is one thing and working over an issue is another. Create an utmost important and urgent need to do it.


 

That is pretty much I had it for the day, there are more coming so don't forget to subscribe and if you wish to see more of my work


visit: www.shovonakar.com


If you wish to stalk me over Instagram: https://www.instagram.com/shovonakarmakar/


Email me for any work related query at : shovonakar@gmail.com


 
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© 2024 by Shovona Karmakar - Portrait, Product  Advertising Photographer and 3D | CGI | Mumbai, India | shovonakar@gmail.com | +91 9769562163

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